▲ Built for the founder who landed here on purpose
An AI Mentor For Shopify Store Owners
Your Shopify dashboard tells you what happened.
Here's the squeeze every Shopify owner feels right now.
▲ This is your week · let's name it
Here's the squeeze every Shopify owner feels right now: acquisition costs keep climbing, your Meta and Google CPMs went up again, iOS killed half your tracking, and the customer you used to buy for $18 now costs $34. Meanwhile your repeat-purchase rate is flat, your email flows haven't been touched in a year, and that "30% off" you keep running is quietly eating the only margin you had left. So you do what every owner does — you rent a solution. An agency that doesn't know your brand. A $300/mo app that promises retention. A course from someone selling courses. None of them are inside your store, none of them own the outcome, and the minute you stop paying, the leverage walks out the door. You don't have a traffic problem. You have an ownership problem: you've been renting your growth instead of building a system that compounds.
▲ What lands in your hands
No filler. Just what you walk away with.
Your 24/7 AI Executive Council — Trained On Your Store
Five specialized AI agents built around your actual Shopify data — your SKUs, your margins, your CAC, your repeat rate. Ask them to pressure-test a promo, rework an email flow, or model what a 5-point retention lift does to LTV, any hour of the day. No generic playbooks. They think in your numbers.
Italo Campilii — Your Weekly Fractional CMO
Every week you sit down 1-on-1 with Italo, a human operator who's lived the DTC grind. He reviews what your AI council surfaced, challenges your assumptions on acquisition and retention, and helps you make the call that actually moves contribution margin — not vanity revenue.
A Growth System You Own Forever
Over 90 days we build the operating infrastructure your store has been missing: a retention engine, a creative-testing rhythm, a real LTV-to-CAC model, and the email and SMS flows that turn one-time buyers into a base. It's yours — documented, built with you, and it doesn't disappear when an invoice does.
This is for you if
- Shopify and DTC owners doing $10K–$200K/month who are revenue-positive but watching CAC eat their margin
- Owners personally running ads, writing emails, and approving every creative — and who know that can't scale
- Operators who've rented agencies and apps and are done paying for leverage they never get to keep
- Builders who want a retention and growth system they own — not another tool, course, or mastermind at the wrong stage
This is not for you if
- Pre-launch stores or anyone still validating a first product — you need traction before systems compound
- Owners hunting for a done-for-you agency to run their ads — we build with you, not instead of you
- Anyone who wants passive results without doing the strategic thinking — the council is powerful, but you have to show up
Founder —
You searched for this for a reason. You're carrying the whole thing yourself, and you're tired of being the only one who can do the work.
You don't have a discipline problem. You have a system problem — and no one ever handed you the system.
So here it is: 90 days, real systems, a fractional CMO in your corner and an AI clone doing the work you keep doing yourself. Your name stays on the win. We just rope in.
Start your plan. The first foothold is free.
— Italo
▲ Your move
Start your 90-day build.
Answer a few questions and walk away with a custom 90-day roadmap — free, no card, no call. Your first concrete step out of the chaos.
▲ Before you decide
The questions you're already asking.
I already pay for Shopify apps for email, reviews, and upsells. How is this different?
Apps are tools — they do one job and wait for you to tell them what to do. MentorMe is the strategy and the operator layer above your apps: a human CMO plus an AI council that knows your store and tells you what to actually do with those tools. The apps execute; we decide what's worth executing. And unlike an app subscription, the growth system we build is yours to keep.
My CAC has gotten brutal. Can this actually bring acquisition costs down?
We won't promise a single guaranteed CAC number — anyone who does is lying. What we do is attack the real lever: contribution margin per customer. That means a sharper creative-testing rhythm so winning ads surface faster, plus a retention engine so each customer is worth more, which is what actually lets you afford a higher CAC and still profit. Lower acquisition cost helps; higher customer value wins.
Retention is my weak spot. What specifically gets built?
Over 90 days we build the flows most stores leave on the table: a real welcome and post-purchase sequence, a winback for lapsed buyers, replenishment timing for consumables, and a segmentation model so you stop blasting your whole list. Your AI council then monitors repeat-purchase rate and flags drop-off so retention stays a system, not a one-time project.
Is this a done-for-you agency or do I have to do the work?
It's done-with-you, on purpose. An agency rents you results and owns the knowledge; the day you stop paying, the leverage leaves. We build the system alongside you so it lives in your business and your head. You show up for the weekly session and engage the AI council — in exchange you walk away owning growth infrastructure no agency would ever hand over.
Why only 10 seats, and what does it cost?
This is a founding cohort. A weekly human CMO plus a custom-trained AI council is high-touch, so we cap it at 10 stores to keep the depth real. Pricing is one founding investment for the full 90-day build and the seat — not a per-app monthly bill. Book a call and we'll be straight about whether your store is at the right stage; if it isn't, we'll tell you.
▲ The adventure is the climb